What is Marketing Automation Software?

Marketing Automation Software is used to help organizations automate their marketing activities.

This includes campaign creation, audience segmentation, email, social media and interactions, direct mail, and more.


Related software categories

 


Products

thryv appointment scheduling

Thryv

Thryv is a marketing automation software for small business to trigger targeted campaigns so you never forget to follow up with your contacts again.

Automatically send “Happy birthday,” “We miss you,” and other announcements at the perfect time.

You can schedule one-off announcements to engage customers with timely promotions and compelling calls to action — view now, book now, pay now, and among other prompts. Create them in advance, and send when ready.

Schedule trigger-based marketing campaigns in a few clicks. Create campaigns without the headache. Use Thryv’s ready-to-go campaign templates, or get creative and build your own custom campaigns. Simply turn them on, and Thryv will send your campaigns when the time is right.

Access a massive library of ready-to-send texts and emails for every occasion. When you want to send an announcement or campaign but don’t know what to say, Thryv has a catalog of ready-to-use messages customized for any type of business. Access pre-created templates, pick the perfect one, and send with just one click.

Measure success and drive engagement with detailed analytics and insights. Get detailed analytics on campaign success and conversions. View opens, impressions and views, clicks, and other engagement metrics so you can adjust and improve your campaigns.

Grow your marketing list and stay ahead. Get customizable widgets to place on your website and grow your marketing list. Thryv helps you enable SMS opt ins and manage your list to stay legally in compliance.

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semrush

SEMrush

SEMrush offers solutions for SEO, ASO, PPC, content, social media, marketing automation tasks, and competitor research.

With SEMrush, marketers can find insights on:

  • domain analytics
  • keyword analytics
  • topic research
  • gap analysis
  • content templates
  • writing assistants
  • lead generation
  • CPC map
  • Traffic Jet (ad automation solution)
  • marketing calendar
  • project dashboards
  • custom reports, and more

SEMrush is trusted by over 6,000,000 marketers worldwide. They also offer a Free Trial.

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moosend

Moosend

 

Join Vogue, Gucci, World Wildlife Fund (WWF), Domino’s Pizza, TEDx, Isobar, and Ogilvy who use Moosend for their email campaigns and email marketing automation.

Enjoy:

  • Advanced customization and product recommendations to improve open rates, click-through rates, and revenue
  • E-commerce AI
  • Minimal human input from your marketing team
  • Simple and elegant drag and drop editor
  • Segmentation made simple

 

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