What is Net Promoter Score (NPS) Software?

Net Promoter Score (NPS) Software is used to help organization assess their NPS, a gauge of the strength and loyalty of a firm’s customer relationships.

More than two-thirds of Fortune 1000 companies use the metric.

Some companies use NPS as a general metric. Others use it for purposes of segmentation in order to learn who its most valuable customers are and which ones are the most appropriate to dedicate marketing resources toward.

 

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