SEMrush

Track any domain or keyword

Track your website’s ranking for target keywords in the Google top 100 organic and paid results. Get daily updated data.

Get local

Analyze location-specific data to estimate your web presence. Create tracking campaigns for any location you’d like.

Target various devices

Adjust device targeting. Select whether statistics will be collected from desktops, tablets, or smartphones.

Group keywords

Manage thousands of search terms. Group keywords with tags, arrange them by specific words or brand names.

Analyze SERP features

Find out which of the keywords you’re tracking have triggered SERP features. View SERP snapshots for each keyword.

Connect Google Analytics

Integrate your Google Analytics account with SEMrush and import keywords you want to track directly from it.

Productivity-Enhancing Features

98,000

locations to track all over
the world

Daily

ranking updates on all
subscription plans

Local SEO tracking

and local competitors discovery

Multiple locations /
device types

to track and compare within
one project

Position Tracking Reports

Overview

Get a quick understanding of your and your competitors' keyword performance in organic and paid search. You can display data for different time ranges.

Rankings distribution

See which of your competitors are ranking in Top 3, Top 10, Top 20 and Top 100 for your target keywords.

Rankings

Observe detailed statistics for every keyword you track, including SERP Features, CPC and volume. Get an instant picture of your and your competitors’ position changes for every keyword.

Landing pages

Discover where your visitors land. Find out how many keywords every landing page is ranking for in Google's TOP 100 and identify the most popular PAGES in your website.

Competitors Discovery

See where you stand with our amazing Competition Map. Get immediate actionable insights with a graphical representation of your and your competitors' strengths and weaknesses.

Devices & Locations

Add new devices & locations into your Tracking to compare how you perform in multiple channels.

Featured Snippets

Find your campaigns’ keywords that have the potential to appear in the featured snippet, monitor the changes and already earned snippets.

Position Tracking is only a part of a big marketing suite:

Site Audit

Find and fix technical issues on your website with our advanced SEO audit tool. Over 50 checks are available, including crawlability issues, HTTPS implementation problems, hreflang mistakes and much more.

Backlink Audit

Discover and disavow toxic backlinks before Google penalizes you. Find all your backlinks using the Search Console integration, discover and remove potentially dangerous backlinks and keep your backlink profile clean with regular recrawls.

On Page SEO Checker

Get actionable recommendations on how to achieve high rankings for your target keywords. Detect and fix technical issues, find the best keywords to use in your content, get ideas on new backlink sources.

Keyword Magic

Perform in-depth keyword research for your SEO and PPC activities. Find long-tail keywords and related search terms. Assess search volume, click potential, CPC, difficulty score and other vital metrics for each keyword.

Reports

Organic Research
Advertising Research
Display Advertising
Backlinks
Video Advertising
Keyword Research
Product Listing Ads

Tools

Keyword Difficulty
Gap Analysis
Charts
My Reports

Projects

Brand Monitoring
Social Media Tracker
PPC Keyword Tool