What is Email Marketing Software?

Email Marketing Software enables organizations to communicate directly with their customers.

These tools:

  • provide email templates
  • enable the creation and sending of emails through HTML or via a WYSIWYG editor
  • allow for the sending of test emails
  • provide reporting and marketing campaign analytics
  • aid in the tracking, storage, segmentation, and integration of email contact lists

Email marketing services that integrate with CRM tools can also aid with customer segmentation and improve marketing and sales relationships.






Join Vogue, Gucci, World Wildlife Fund (WWF), Domino’s Pizza, TEDx, Isobar, and Ogilvy who use Moosend for their email campaigns.


  • Advanced customization and product recommendations to improve open rates, click-through rates, and revenue
  • E-commerce AI
  • Minimal human input from your marketing team
  • Simple and elegant drag and drop editor
  • Segmentation made simple


Learn more