TikTok is now just as influential as YouTube and Instagram. It’s a powerful platform with a growing global audience that you can tap into to make money.
As with any platform, as soon as it becomes popular, more wonder how they can use it to make money.
There are a few key ways to make money on TikTok, so let’s take a look.
Table of Contents
How to Make Money on TikTok
1. Become an influencer
If you have a large following on TikTok, you can start working with brands as an influencer.
You’ll be paid to promote products or services in your videos.
This is one of the most common ways to make money on TikTok.
2. Sell products or services
You can also use TikTok as a way to sell products or services.
If you have your own business, you can promote your products on TikTok and drive sales.
You can also sell products as an affiliate and earn a commission on each sale.
3. Create sponsored content
Similar to influencer marketing, you can also create sponsored content on TikTok.
This is where brands will pay you to create videos about their products or services.
4. Teach others how to make money on TikTok (TikTok consulting)
If you’re creative and know how to use TikTok well, you can teach others how to use the platform and make money doing it.
There are already a number of people offering TikTok consulting services online.
5. Sell your creations
If you’re creative, you can also sell the videos and images you create on TikTok.
You can set up a shop on TikTok or sell your creations on other platforms like Etsy.
6. Manage a TikTok account (TikTok marketing agency)
If you have experience with social media marketing, you can offer your services to businesses and help them grow their TikTok account.
This is a great way to make money if you’re good at promoting content and engaging with users.
7. Invest in TikTok / Bytedance (if it ever goes public)
Investing in TikTok is a long-term strategy, but it’s one that could pay off if the platform continues to grow in popularity.
You aren’t able to invest in TikTok or Bytedance currently because it’s not yet a public company.
Who owns ByteDance?
ByteDance is financially backed by:
- Kohlberg Kravis Roberts (KKR)
- SoftBank Group
- Sequoia Capital
- General Atlantic, and
- Hillhouse Capital Group
TikTok and Earning an Income
As you can see, there are a number of ways to make money on TikTok.
If you’re creative and have a large following, you can start making money from the platform today.
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How to scale your TikTok account to 100,000 followers using a virtual assistant (VA)
If you could use a qualified social media manager, but can’t hire someone now, this will still help you grow your social media accounts.
It’s a simple strategy Tim Duncan shared that lets you outsource some of the growth tasks related to your TikTok account or any other social media.
Hire a virtual assistant (VA), and give them three simple tasks to help you gather useful data and boost engagement:
1) Daily competitor analysis
Make a list of 10-20 of your top competitors.
Then create a spreadsheet and let the VA add the following data every day, for the following metrics:
- Link to the video.
- Category.
- Number of views.
- Number of comments.
- Number of reposts.
- The most frequent question in the comments.
Use different colors to categorize the findings:
- Blue: The video has many comments from users interested in buying.
- Green: The video generated more than 500k views.
- Yellow: The video gets 100k to 500k views.
- Red: The video scored less than 100k views
Then, when you create your weekly content plan:
- Reshoot videos marked as blue and green or just use them as inspiration.
- Find out how to improve videos marked as yellow and make them better.
2) Trending hashtags and sounds in the TikTok Creative Center
Have your VA check the daily trending hashtags and sounds in your category.
Choose the “New to 100” option to find hashtags that are gaining popularity.
Then have your VA create a daily list of the top 5 hashtags and sounds.
3) Ignite conversations in the comments section to boost your reach
Have your VA reply to comments.
This will help you address buying questions instantly and boost the reach of your videos.
How to Make Money on TikTok – FAQ
How many views do you need to make money on TikTok?
There is no set number of views you need to make money on TikTok, but the more views you have, the more opportunities you’ll have to make money.
Can you make money on TikTok without being an influencer?
Yes, there are a number of ways to make money on TikTok without being an influencer.
You can sell products or services, create sponsored content, teach other TikTokers, or invest in other influencers.
Is it hard to make money on TikTok? Can I use TikTok to make money?
No, it’s not hard to make money on TikTok.
You just need to have a strategy to monetize your account whether it’s selling products or services (your own or others’) or sponsored content.
What do I need to do to start making money on TikTok?
If you want to start making money on TikTok, you’ll need to create engaging content and build a large following.
You can also sell products or services, create sponsored content, or invest in the platform.
How much money can you make on TikTok?
There is no set amount of money you can make on TikTok.
It depends on how many followers you have and how well you monetize your account.
Is it possible to make a living off TikTok?
Yes, it is possible to make a living off TikTok.
There is no cap to how much you can make off TikTok.
What are some tips for making money on TikTok?
Here are some tips for making money on TikTok:
1. Create engaging content
2. Build a large following
3. Sell products or services
4. Create sponsored content
How many followers do you need to get verified on TikTok?
There is no set number of followers you need to get verified on TikTok, but the more followers you have, the more likely it is that you’ll be verified.
What is a blue check on TikTok?
The blue check on TikTok is a verification badge that is given to users with a large following.
The badge helps to verify the user’s identity and ensures that their content is seen by a wider audience.
Can you make money on TikTok without being famous?
Yes, there are a number of ways to make money on TikTok without being an influencer.
You can sell products or services, create sponsored content, or invest in the platform.
How much does TikTok pay per 1000 views?
TikTok does not currently pay users for their content.
How much you make per 1,000 views (RPM or CPM) will depend on who your audience is and your monetization strategy.
How do you get 1000 views on TikTok?
There is no guaranteed way to get 1000 views on TikTok, but the more engagement your content receives, the more likely it is that you’ll reach this milestone.
You can also use hashtags and trending topics to increase your chances of being seen.
Summary – How to Make Money on TikTok
There are several steps when it comes to how to make money on TikTok:
1. Become an influencer
2. Sell products or services
3. Create sponsored content
4. Teach others how to make money on TikTok (TikTok consulting)
5. Sell your creations
6. Manage a TikTok account (TikTok marketing agency)
7. Invest in TikTok / Bytedance (if it ever goes public)
These are just a few of the ways you can make money on TikTok.
If you have a large following and are creative, you can start making money today.
With the right strategy, you can make a full-time income from the platform.
The most important thing is to get started. Start creating videos and building your TikTok following today.
Once you get the ball rolling, you’ll be on your way to developing leverage to monetize your TikTok account.
Top 5 Ways to Make Money on TikTok (Ultimate Guide 2024)
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